Press release -
PRCA welcomes Christopher Onderstall to the Management Board
The Public Relations and Communications Association (PRCA) is pleased to announce the appointment of Christopher Onderstall as a new member of its Management Board, effective immediately. Christopher will be succeeding Matt Buchanan.
As the largest professional body for public relations and communications professionals, the PRCA plays an important role in representing, promoting, and enhancing the value of the industry. The Management Board is integral to these efforts, guiding the association's strategy and ensuring it meets the needs of its members.
The current PRCA Management Board members are as follows:
- Ray Eglington, Chair
- Stuart Thomson, Treasurer
- Matt Brown
- Paul Church
- Kirsty Leighton
- Jennifer Robertson
- Ipelegeng Thibedi
- Sarah Waddington
- Jagjit Dosanjh-Elton – Independent Representative
- Harriet Kemp – Independent Representative
Ray Eglington, Chair of the PRCA Management Board, said:
“Our management board seeks to represent all segments of the industry, whether that be in-house or from agencies of all sizes, from regional, national and international locations, and from PR and public affairs disciplines. Christopher adds to that breadth of experience with a highly successful career at FleishmanHillard in the UK and in South Africa, and we are delighted to welcome him to the board.
“I would like to give heartfelt thanks to Matt Buchanan, who stepped down at the last AGM, for outstanding service to PRCA on this board and before.”
Christopher Onderstall, PRCA Management Board member, said:
“I am delighted to join the renewed PRCA Management Board at such a pivotal time for our industry as our profession evolves with the tech influence of AI, meeting the demand for proving the demonstratable impact of our work and building reputation in the age of misinformation. I look forward to contributing to the Board’s efforts in ensuring that we not only embrace these advancements but also provide the necessary support and guidance for PRCA members to thrive in this new era.”
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The Public Relations and Communications Association (PRCA) is the trade association for the public relations, public affairs and communications industry. We provide the space in which our members, from all corners of the world, come together to forge a dynamic, forward-thinking, and influential community. We are committed to advancing the field of PR and championing the vital role it plays in our rapidly evolving world.
We are the heartbeat of an industry that shapes perceptions, drives narratives, and fuels communication on a global scale.